ANOC hosts 7th Social Media Workshop on writing for social media

ANOC today hosted its 7th Social Media Workshop which equipped National Olympic Committees with expert insight into how to write engaging and compelling content for social media.

The workshop was delivered by Craft Copywriting, an agency that specialises in generating content and developing effective messaging.

The workshop was structured into four key areas:

  • Write more naturally
  • Structure your work
  • Consider your audience
  • Focus on writing for social

Craft Copywriting provided an overview and skills in each of these four areas before NOCs engaged in a number of exercises to put the theory into practice.

The workshop was held as part of the ANOC Digital Accelerator Programme. ANOC has worked closely with NOCs to tailor the subjects of the workshops to areas of greatest interest and priority to NOCs.

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