ANOC presents Digital Accelerator Programme and AWBG digital concept at NOC Kenya Media Training

NOC Kenya hosted from 4th to 6th April a Media Training dedicated to sharing Olympic Movement knowledge to the main national media in the build up to the next main multisport events (Bali 2023 and Paris 2024). Around 50 media representatives from different outlets took part in the meetings, that offered presentation by several stakeholders such as the NOC itself, as well as the International Olympic Committee and ANOC.

ANOC was represented by Andres Santi, event project manager, and Manoela Penna, communication and marketing consultant. During one hour, they presented the Digital Accelerator Programme, the Social Media Dashboard and the results of the Beijing Photo Project. In February-March, NOC Kenya appears in the 4th position among all NOCs in the world in absolute follower growth.

ANOC World Beach Games 2023 in Bali was also highlighted with emphasis in the digital concept around the Games communication and the innovations planned for this year’s edition such as the Social Media Attaché Programme. All media was invited to follow @anocworldbeachgames digital platforms and engage with the Games. NOC Kenya is already qualified for Bali 2023 in 3x 3 Basketball both with is male and female teams.